Mike's training document became well-known in 2005, and copies began to circulate. Eventually, Mike issued a generic version of the
'Magnetic Sponsoring' manual.
This manual gave exposure to a potent marketing concept, once privy to a tiny occult group of direct mail advertisers who swiftly became the early adopters of online direct response marketing systems in the 90s; capture pages, sales funnels, email marketing, etc.
The stuff we take for granted today was well-known and kept secret decades before autoresponders and funnel building systems were ever conceived.
This means, as a digital marketer, even your new-school internet marketing guru is still far behind!
Magnetic Sponsoring made that secret occult knowledge digestible for struggling network marketers who had every disadvantage with conventional MLM prospecting systems.
If there ever was an instruction manual that can replace ridiculous, desperate, and downright embarrassing "networking" strategies and shoot straight to a multi-million dollar business many times over, even if you were on a shoestring budget, magnetic sponsoring is a book worth your study.